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Bouquets in Delhi: Indian-grown roses, a colour first and a made-to-order wrap
India's greenhouse roses grow in Pune and Nashik in Maharashtra and in Bangalore and Hosur, and Delhi is one of the main domestic markets they are sold into. Bouquets in Delhi ordered online are put together for that one order once payment clears, so the buyer settles on a flower and a colour rather than taking what happens to be on a stall.
Grown in Maharashtra, sold in Delhi: the rose and its company
Demand for roses in Delhi rises before Valentine's Week and through the wedding season. The city's heat and dry air also set how long a bouquet lasts once it arrives, and both are covered on the flower calendar and weather page. Roses remain the flower this market buys most, and they show up across bouquets in Delhi more than any other stem.
Where JFLOO's own stems come from on any given week is not something the catalogue states; what it does list is Ecuadorian and French roses, bought in to order rather than kept on a shelf. Lisianthus, lilies, gerberas, hydrangea, hyacinths and peonies turn up alongside the roses in the same bouquets, so many rose bouquets are mixed with other flowers.
A straightforward way into the choice is a single flower in quantity. Eleven red French roses make a classic gift built around one flower, and a bunch of gerberas suits someone who would rather skip roses altogether. Anyone who prefers to look through roses on their own can do that separately, with the rest of the range to compare.
Flowers for any bouquet are bought after the order is paid for, not held in advance, and if a named variety is out, the florist swaps in one close in shade and price. That swap shows up on the photo taken before the courier leaves, so nothing arrives as a surprise.
Starting from colour: the shades a Delhi recipient reads as good wishes
Red, maroon, gold, yellow and green read as lucky colours for a wrapped gift in Delhi, while black and plain white are the two shades people tend to steer away from. White flowers, garlands especially, carry an association with mourning here, which is one reason a white bouquet is not the safe default it might be read as elsewhere.
Because the shade can matter more than the species underneath it, the range built around colour is worth starting from before the flower itself. A bright palette suits a celebration, and something more delicate suits an occasion that calls for restraint. Maroon wrapping paper with a gold ribbon and a touch of yellow in the stems reads as festive without needing an occasion spelled out on the card.
When the idea starts from a photo
A saved photo of someone else's bouquet is a fair starting point. Sent over chat, it gets matched against a bouquet from your photo, where the florist shows similar work with prices before anything is paid for. An edible bouquet is a different idea again, and the edible bouquets page shows what is actually inside one, rather than relying on the name alone. A giant bouquet is the same idea scaled up for a larger gesture.
The courier sends a photo of the bouquet before leaving, so there is still a chance to request a quick change, and a card goes in free of charge. The rest, including timing, sits on the delivery page.
For a first look, the bouquets by colour range sorts everything by shade rather than species, and bright bouquets is the place to start when an occasion calls for colour to lead. Anyone set on a single stem can go straight to roses.